Retailers have invested billions in CCTV—yet most systems are only used for loss prevention. Mediar unlocks a new layer of value by transforming your existing infrastructure into a revenue-generating asset.
With AI-powered in-store media measurement and shopper behavior insights, you can:
No new hardware. No disruption. Just smarter stores.
Use advanced heatmaps and shopper flow insights to continuously refine layouts, increase conversion, and maximize aisle impact.
Give brands the actionable insights they crave — and unlock new in-store media and trade marketing revenues.
Built on 100M+ shopper journeys, delivering data-backed strategies that elevate retail performance.
No hardware upgrades, no disruption—just plug in and start seeing results.
Fully compliant with data protection regulations, including GDPR & LGPD, with anonymized and aggregated insights.
A powerful tool for visibility, attribution, and action.
See shopper engagement, media effectiveness, and missed opportunities—all in one place.
Hover over the features to see more.
Track shopper journeys from entry to purchase
pot high-traffic zones and optimize store layout and display placement
Access performance data aligned with industry timing standards—prioritizing accuracy, security, and compliance
Easily explore sales, behavior, and basket data across your store network
Our proprietary measurement engine, MediarIGNITEr™, fuels the dashboard with exclusive tools that drive performance:
Brand Opportunity & Optimization for Secondary Touchpoints
See how displays, secondary placements, and in-store media contribute to sales across your store network.
In-Store Media Performance Attribution & Conversion Tracker
Measure the influence of in-store media campaigns by tying shopper engagement directly to sales behavior.
Promotional ROI & Probability Evaluation Locator
Analyze and predict which trade promotions are most effective—helping brands and retailers focus investment where it performs best.
Mediar’s advanced retail analytics platform is fully GDPR compliant, ensuring your sensitive information is handled with the utmost care and in accordance with strict privacy standards. We employ state-of-the-art encryption and security measures to safeguard all data, from collection to analysis, allowing you to focus on growing your business with peace of mind.
Experience the future of retail analytics. Mediar’s solutions empower you to make data-driven decisions faster than ever before, creating a collaborative ecosystem that benefits shoppers, brands, and retailers alike.
Existing CCTV cameras harvest anonymous shopper behavior
Algorithms correlate Store layout, Promo activities, Sales tickets
Real-time targeted insights to boost sales, with continuously improving algorithms for better results
Mediar’s advanced shopper behavior analysis transformed a traditional supermarket’s layout, using heatmaps to identify underperforming areas and optimize traffic flow. The data-driven redesign resulted in a projected 160% increase in traffic to high-profit categories and an improved journey for quick-trip shoppers. This strategic overhaul maximized space utilization, potentially boosting sales and customer satisfaction.
USA
382 NE 191st St, Suite 47134
Miami, Florida 33179-3899 USA
Email: info@mediarsolutions.com
Phone: +1 (415) 578-4967
BRAZIL
Senhora do Carmo, 931, Sion,
8º andar, Belo Horizonte – MG
CEP 30.310-000
Email: contato@mediarsolutions.com
Phone: +55 (11) 99172-6362
