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Unifying Retailers and Brands for Mutual Growth

Unlock the power of Mediar's AI-driven platform, delivering unprecedented insights for brands and retailers alike. Our cutting-edge technology leverages existing CCTV infrastructure to provide real-time data on shopper behavior, creating a win-win scenario for the entire retail ecosystem.

For Retailers
For Brands
Retail Media

Mediar turns in-store activity into measurable outcomes.
Our AI-powered platform connects shopper behavior, retail media, and trade promotions to incremental sales impact—delivering closed-loop attribution that helps brands and retailers invest with precision.

 Unlock the power of Mediar’s AI-driven platform, leveraging existing CCTV infrastructure to provide real-time, actionable insights into shopper behavior. With over 100 million shopper tracks analyzed, Mediar reveals that 40-80% of in-store shoppers don’t convert, leaving brands and retailers without key insights. Our platform bridges this gap, empowering the entire retail ecosystem with data that drives better decisions and outcomes.

How Mediar Drives Results for Brands & Retailers

Shopper Insights

Understand engagement, path-to-purchase, and conversion.

Attribution that Matters

Tie in-store media and trade promotions to actual sales with closed-loop measurement.

Incremental Impact

Know what’s truly driving net-new purchases.

Influence Mapping

See how displays, promos, and shelf positions shape shopper decisions.

Smart Optimization

Improve placements and execution with AI-driven recommendations.

Category Growth Tools

Identify what drives total category lift—not just brand share.

Collaborative Dashboards

Align retailers and brands on shared KPIs, campaign goals, and performance drivers.

Built for Existing Systems

Designed to work with current store setups—no extra hardware needed.

Introducing Mediar's ShopperLab Insights Dashboard

Mediar’s ShopperLab Insights Dashboard gives brands and retailers a shared view into how in-store campaigns perform—making it easier to track, optimize, and collaborate. From shopper engagement to sales impact, it delivers clarity where it matters most.

Hover over the features to see more.

Key Features:

Conversion Funnels

Visualize the full shopper journey, from entry to purchase

Dynamic Heatmaps

Optimize store layouts, displays, and media based on actual engagement

Performance Tracking

Monitor trade promotions, in-store media, and seasonal campaigns over time

Privacy & Compliance
Fully GDPR compliant with secure, anonymous data captured

MediarIGNITEr™: Exclusive Metrics That Drive Action

Our proprietary measurement suite, MediarIGNITEr™, powers in-store performance with breakthrough tools for brands and retailers:

BOOSTr™

Brand Opportunity & Optimization for Secondary Touchpoints
Understand the true sales contribution of shelf, secondary displays, and in-store

IMPACTr™

In-Store Media Performance Attribution & Conversion Tracker
Measure the effectiveness of in-store media using closed-loop attribution and identify incremental sales driven by exposure.

PROPELr™

Promotional ROI & Probability Evaluation Locator
Evaluate and predict trade promotion performance to focus spend where it delivers the highest return.

Why Choose Mediar?

Effortless Onboarding

Our solution seamlessly plugs into your existing retail database, utilizing your current CCTV cameras to harvest anonymous shopper behavior without any additional setup.

Industry-Leading Timely Insights

We are the only company capable of measuring in-store shopper behavior data with unmatched timeliness, functioning as a live lab within the point of sale. This allows us to extract actionable insights from shopper interactions faster than ever before.

Proven Retail Intelligence:

With over 100M+ shoppers analyzed across various retail environments and brand interactions, our data-driven approach delivers deep insights into consumer behavior.

Measurable Impact

Clients have seen up to a 56% increase in sales and 300% ROI through strategic placement recommendations within the first 90 days.

A Unified Approach to Retail Growth

Mediar creates a win-win ecosystem for retailers and brands—powered by shared data, clear outcomes, and infrastructure you already have.

  • Retailers use existing CCTV systems to optimize store layouts, enhance shopper experience, and unlock new revenue through data-backed media and promotional placements—no new hardware required.
  • Brands get closed-loop attribution and incremental measurement to refine trade strategies and invest where it counts.

Together, they align on strategies that grow sales, elevate the in-store experience, and maximize ROI across the board.

The future of in-store retail media is collaborative—and already in your store.

Mediar helps retailers and brands work smarter—together.

Ready to turn Shopper Insights into Profit?

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    USA
    382 NE 191st St, Suite 47134
    Miami, Florida 33179-3899 USA
    Email: info@mediarsolutions.com
    Phone: +1 (415) 578-4967‬

    BRAZIL
    Senhora do Carmo, 931, Sion,
    8º andar, Belo Horizonte – MG
    CEP 30.310-000
    Email: contato@mediarsolutions.com
    Phone: +55 (11) 99172-6362