Mediar has enterprise level security and our platform is GDPR compliant.
We provide powerful insights and do not collect any personally identifiable information.
*What our technology does*
• Collects anonymised data of shopper paths via video capture
• Deletes all video after analysis
• Collects millions of data events by camera area and does not collect any personal or identifiable shopper data
• Analyse and use sales ticket data which contains no personal shopper information
*What our technology does NOT do*
•Identify individual by video or sales data, the two data inputs MEDIAR receives from retailer
• Any form of facial, demographic or age recognition
• Collect any personal information of the shopper from the ticket data