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Turn CCTV Into a Revenue Stream with Mediar
Retailers have invested billions in CCTV, yet most systems are only used for loss prevention. Mediar unlocks a new layer of value by transforming your existing infrastructure into a revenue-generating asset.
No new hardware. No disruption. Just smarter stores.
With AI-powered in-store media measurement and shopper behavior insights, you can:
Optimize store layouts and promotions
Support brand media investment with clear attribution
Generate new income through measurable, data-backed retail media
Benefits for Retailers
Optimize Store Flow & Product Placement
Use advanced heatmaps and shopper flow insights to continuously refine layouts, increase conversion, and maximize aisle impact.
Attract More Brand Investment
Give brands the actionable insights they crave — and unlock new in-store media and trade marketing revenues.
Proven at Scale
Built on 150M+ shopper journeys, delivering data-backed strategies that elevate retail performance.
Effortless Deployment
No hardware upgrades, no disruption—just plug in and start seeing results.
Privacy-First Approach
Fully compliant with data protection regulations, including GDPR & LGPD, with anonymized and aggregated insights.
Mediar’s ShopperLab Insights Dashboard for Retailers
A powerful tool for visibility, attribution, and action.
Find the white space in your own stores, the aisles and categories where shopper demand exists but nothing on shelf or in layout is capturing it. This is where to fix layout, and where to open new media inventory.
See where purchase decisions are actually happening at the shelf, not just where shoppers pass by. Price and sell premium placement based on where it converts, giving brands a reason to pay for the space.
What Retailers Get, by Tier
Essential
An ongoing read of shopper traffic and engagement across your stores
Growth
Attack Index™ and Conversion Share™, so you can price and place promotions & media with evidence
CORE
The full decision layer: what to reposition, what to sell, what to scale
Your Data, Our Priority: GDPR Compliant & Secure
Mediar’s advanced retail analytics platform is fully GDPR compliant, ensuring your sensitive information is handled with the utmost care and in accordance with strict privacy standards. We employ state-of-the-art encryption and security measures to safeguard all data, from collection to analysis, allowing you to focus on growing your business with peace of mind.
Experience the future of retail analytics. Mediar’s solutions empower you to make data-driven decisions faster than ever before, creating a collaborative ecosystem that benefits shoppers, brands, and retailers alike.